NEW ZEALAND EVENT SPECIALISTS LOVE A LITTLE PARADISE
Cook Island Tourism hosted 8 key event specialists from New Zealand, showcasing Incentive and Events offerings on Rarotonga.
New Zealand Marketing Manager Rachel Mackey hosted the group, and was joined by NZ Sales and Marketing Coordinator, Sam Jackson, and Erin Mitchell from local business, Experience Cook Islands DMC.
The group visited a variety of properties as well as event venues and experienced some of the great group activities Rarotonga has on offer.
"The Incentive and Events market is not one we have specifically targeted out of NZ before”said Mackey. “We are committed to showcasing what our little paradise is capable of rather than what we aren't able to offer.”
This is part of an ongoing strategic focus to increase visitor arrivals out of the NZ market over the shoulder and low season and we see the Incentive and Events market as a key part of this.